Who We Are
Biography of Franco Jaselli, engineer
Stendidea is a product which has been designed by Franco Jaselli, a Milanese engineer. His professional career developed in his own business designing electrically powered components, which are used today on trains and undergrounds all over the world.
Thanks to his creativity, important and innovative patents have been produced, such as the “alpha-numeric entry phones”, “presence detectors” and now his latest invention: “Stendidea”.
The idea came about at home as the inventor himself got tired of having to repair continuously the traditional flimsy looking clothes pulleys. He therefore decided to design a new practical and absolutely indestructible device easy to use and not ugly to look at. Stendidea is a combination of experience, intuition and experimentation.